So you’re spending time and money farming, working your SOI and past clients, blogging and posting on Facebook. People are starting to call. How do you turn them in to clients? Follow up with the lead! How do you do that?
- Utilize an outstanding CRM system. Pederson Realty provides one for you. We utilize Follow Up Boss. Having a system in place to remind you who to contact, when and how will take the guess work out of follow up. No more post-its, notes on the back of folders or other random place. An integrated system is key.
- Develop action plans for the different types of leads you have. We provide an action plan for all the kinds of leads you receive. Action plans are 100% customizable for the way you like to work.
- Once you create and hone the action plan, follow it to the letter.
Like most things in our business, lead conversion is easy and basic. We will continue to work with you to help hold yourself accountable to ensure you’re on the right track to success!
